May 22, 2024

Desktop Virtualization is Growing Rapidly with Hyper-Automation and Work from Home Trend

A large paragraph covering market overview:
Desktop virtualization allows multiple virtual desktops to be centrally hosted and streamed to thin client devices or local PCs. This allows organizations to create, manage and securely deliver desktops and applications to end users irrespective of device or location. Desktop virtualization offers advantages like enhanced security as sensitive data is stored on centralized data centers, improved manageability through centralized monitoring and control, flexibility of working from anywhere using any device, lower costs of ownership through optimal hardware utilization and faster desktop provisioning. The desktop virtualization market caters to various industry verticals including IT & telecom, BFSI, healthcare, education and government among others.

The Global Desktop Virtualization Market is estimated to be valued at US$ 13.81 Bn in 2024 and is expected to exhibit a CAGR of 9.6% over the forecast period 2024 to 2031.

Key Takeaways

Key players: Some of the major companies operating in the global desktop virtualization market are Cisco Systems, Inc., Citrix Systems, Inc., Ericom Software, Inc., Evolve IP, Hewlett Packard Enterprise, Huawei Technologies Co., Ltd , Microsoft, Ncomputing, Oracle Corporation, Parallels International, Red Hat, and VMware, Inc.

Growing demand: The need for desktop virtualization is growing rapidly with increasing adoption of work from home model during COVID-19 pandemic. Hyper-automation trends are also driving greater demand for VDI solutions to centrally manage and secure desktop environments.

Global expansion: Leading vendors are expanding their desktop virtualization offerings globally through partnerships and acquisitions to cater to the growing needs of large enterprises and SMBs across verticals for flexible and secure virtual workspaces.

Market key trends: One of the major trends in the desktop virtualization market is greater adoption of hybrid deployment models where organizations are using both on-premise and cloud based virtual desktop infrastructure based on specific use cases and security needs. This is allowing greater flexibility while ensuring data security and compliance requirements.

Porter’s Analysis
Threat of new entrants: New entrants face significant barriers such as high capital requirement for R&D and branding. Bargaining power of buyers: Buyers have high bargaining power owing to the availability of substitutes. Bargaining power of suppliers: Suppliers have moderate bargaining power due to the availability of alternative suppliers. Threat of new substitutes: Substitutes like cloud computing and remote desktop poses moderate threat. Competitive rivalry: The market is highly competitive with major global players competing on product features.

Geographical Regions
North America holds the largest geographical market share mainly due to high technology adoption rates and presence of major players in the region. Asia Pacific is expected to grow at the highest CAGR owing to increasing investments by major players and growing awareness about benefits of desktop virtualization.


  1. Source: Coherent Market Insights, Public sources, Desk research
  2. We have leveraged AI tools to mine information and compile it