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Breathalyzers are devices used for estimating blood alcohol content (BAC) from a breath sample. They are widely used by law enforcement agencies for determining alcohol intoxication levels in individuals suspected of drunk driving. Breathalyzers provide instant and accurate BAC estimates compared to blood tests, thereby enabling authorities to take prompt actions. The growing menace of drunk driving cases across the world along with stringent government norms and regulations against drink-driving are major factors propelling the demand for breathalyzers. Additionally, technological advancements leading to development of portable and handheld breathalyzers are making these devices increasingly affordable and user-friendly.
Global Breathalyzers Market is estimated to be valued at US$ 10.6 Bn in 2024 and is expected to exhibit a CAGR of 18% over the forecast period 2023 to 2030.
Key Takeaways
Key players operating in the Breathalyzers Market are Cannabix Technologies Inc., Alcohol Countermeasure Systems Corp., Dragerwerk AG & Co. KGa, Intoximeters Inc., Lifeloc Technologies Inc., MPD Inc., Quest Products Inc., Advanced Safety Devices LLC, Aerocrine AB, Akers Biosciences Inc., Alcolizer Pty Ltd., Alcopro Inc., Guth Laboratories Inc., Meretek Diagnostics Group of Otsuka America Pharmaceutical Inc., PAS Systems International Alcohol Sensor Systems, Toshiba Medical Systems Corp., TruTouch Technologies Inc., ENVITE- WISMER GmbH, AK GlobalTech Corporation, Intoximeter Inc., and BACtrack Inc.
Growing incidence of drunk driving accidents coupled with stringent government laws against alcohol consumption while driving is fueling the demand for breathalyzers across regions. Various awareness campaigns by authorities and NGOs have increased consciousness among people regarding dangers of drunk driving.
Major players are focusing on expanding their geographical reach through partnerships with regional distributors. They are also investing in development of innovative portable breathalyzers to tap the increasing demand from law enforcement agencies and individuals.
Market Key Trends
Development of touchless breathalyzers is a key trend witnessed in the market. Conventional breathalyzers required the user to exhale into a mouthpiece which raised concerns regarding spreading of infectious diseases. Touchless breathalyzers address these concerns as users can exhale from a distance without direct contact with the device. This has boosted their adoption significantly post Covid-19 pandemic. Touchless technology is expected to dominate the breathalyzers landscape over the forecast period.
Porter’s Analysis
Threat of new entrants: The breathalyzers market is well established with strict regulations regarding technology and testing standards set by government. This poses high entry barriers for new players.
Bargaining power of buyers: The demand for breathalyzers is high due to stringent drunk driving laws across regions. However, buyers have moderate bargaining power due to presence of multiple vendor options.
Bargaining power of suppliers: The market has many component and device manufacturers globally. This gives buyers favorable position in negotiations.
Threat of new substitutes: There exists no close substitute for breathalyzers in measuring blood alcohol concentration. Being the gold standard technology, threat from substitutes is low.
Competitive rivalry: The market is concentrated with top players holding majority share. Competition is high based on technology, pricing and expanding geographical footprint.
Geographical regions: North America currently dominates the market with over 35% share led by strong enforcement of drunk driving laws in the US and Canada.
Fastest growing region: Asia Pacific region is poised to be the fastest growing market during the forecast period due to rising alcohol consumption and initiatives by governments to curb drunk driving accidents especially in India and China. Initiatives like installation of breathalyzers in pubs and bars will further drive the regional market.
*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it
Money Singh is a seasoned content writer with over four years of experience in the market research sector. Her expertise spans various industries, including food and beverages, biotechnology, chemical and materials, defense and aerospace, consumer goods, etc.
