May 19, 2024
Water Soluble Films Market

Rising Demand from Food Industry Drives the Growth of Water Soluble Films Market

Water soluble films are thin, easy-to-use packaging material made from fully water-soluble polymers. They are widely used in food industry for packaging of powdered beverages, tablets, capsules and more. As these films dissolved instantly in water, they eliminate the need for trash removal. The global water soluble films market offers several advantages like enhanced food product visibility, easy product dispensing, moisture barrier properties and sustainability.

The global water soluble films Market is estimated to be valued at US$ 408.14 Mn in 2023 and is expected to exhibit a CAGR of 9.8% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market Dynamics:
One of the key drivers for the growth of water soluble films market is rising demand from food industry. Water soluble films are increasingly replacing plastic and aluminum foils for packaging of single-serve foods like coffee, instant noodles and more. This is attributed to their green credentials and ease-of-use which allows on-the-go consumption. The outstanding barrier properties of water soluble films help protect foods from moisture, oxygen and other environmental factors, thereby retaining their freshness. These films also improve the visibility of packaged products by providing a clear film. Furthermore, stringent government regulations towards use of conventional plastics are further propelling the adoption of water soluble films across various industries.

SWOT Analysis

Strength: Water soluble films have strong moisture barrier properties that protect packaged products from external humidity. They provide excellent printability for branding and marketing of products. The films are 100% bio-based and biodegradable making them environmentally sustainable.

Weakness: Water soluble films have low durability and strength compared to plastic films. They tend to dissolve quickly when exposed to moisture limiting their shelf life. Production of water soluble films requires specialized equipment and processes increasing manufacturing costs.

Opportunity: There is growing demand for eco-friendly packaging materials from industries like food and beverages to cater to environmentally conscious consumers. The adoption of water soluble films can help companies boost their sustainability credentials. Development of advanced film technologies with improved moisture and dissolution properties presents opportunities.

Threats: Stringent regulations regarding the use of conventional plastic films are driving demand but regulations can fluctuate. Availability of alternative bio-based films threatens market share. Volatility in raw material prices increases input costs.

Key Takeaways

The Global Water Soluble Films Market Demand is expected to witness high growth over the forecast period. The global water soluble films Market is estimated to be valued at US$ 408.14 Mn in 2023 and is expected to exhibit a CAGR of 9.8% over the forecast period 2023 to 2030.

The Asia Pacific region dominates the market currently due to abundant raw material availability and strong manufacturing base in countries like India and China. Flexible packaging companies in the region are major consumers of water soluble films and rapid growth of food and beverage industry further accelerates demand.

Key players operating in the water soluble films market are Chattanooga International, Prime Pacific Health , Herrmann Apparatebau, Humares, Transcom, CleanColon Italy, Prometheus Group, Shenzhen Lifotronic Technology, PPHIC, Comba UK, Enteromed Group, Lifotronic, Dotolo Research and TECNO-GAZ. These companies are focusing on new product launches and capacity expansions to strengthen market position. For instance, Lifotronic recently launched a new water soluble pouch system to support pharmaceutical and nutraceutical producers.