by SMS firewalls help in blocking SMS spoofing, spamming, identify any suspicious patterns in SMS traffic and prevent grey route activities. SMS firewalls play a critical role in safeguarding telecom operators and enterprises from unsolicited or fraudulent SMS traffic. It helps in detecting and blocking short codes, premium SMS, and mask SMS originating from uncertified or malicious applications and grey route operators. SMS firewalls are widely adopted by enterprises to monitor and filter inbound and outbound SMS traffic for compliance purposes. The global SMS firewall market includes various software and services utilized by telecom operators, enterprises, and mobile operators. It helps analyze over 15 billion SMS per day in different languages for context, content, and patterns to filter spam.
The global SMS firewall Market is estimated to be valued at US$ 2350.4 Mn in 2023 and is expected to exhibit a CAGR of 6.0% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market Dynamics:
One of the key drivers for the growth of SMS firewall market is preventing revenue loss through SMS spoofing and spamming as highlighted in the heading. Telecom operators lose significant revenue every year due to unsolicited SMS traffic originating from grey routes and spammers using fake identities. SMS firewall helps identify such activities in real-time and block unwanted traffic to protect operator’s infrastructure and revenue. Enterprises also adopt SMS firewall solutions to curb phishing attacks and compliance issues due to unauthorized sending of SMS.
With growth in BYOD and work-from-home culture, number of security threats through mobile communication has increased manifold. Hackers are finding new ways to send malware and steal data using SMS as an attack vector. SMS firewall provides advanced filtering capabilities using machine learning models to identify and block malicious links and files shared through SMS in real-time. This drives more adoption of SMS firewall solutions across industry verticals for protecting business communication and ensuring data security on employee devices.
Segment Analysis
The solution segment dominates the market and accounts for around 65% share owing to the growing demand for SMS filtering and content monitoring solutions. SMS firewall solutions help enterprises protect mobile users from phishing, malware and spam through real-time SMS filtering capabilities.
PEST Analysis
Political: Stringent privacy laws and anti-spamming regulations in many countries are driving the demand for SMS firewall solutions from enterprises. For example, Europe’s GDPR compliance requires SMS filtering for marketing communications.
Economic: Rising mobile subscription and proliferation of mobile messaging apps are fuelling the economic growth. Low implementation and maintenance costs of SMS firewalls make it affordable for SMEs as well.
Social: High dependence on mobile communication and increased phishing threats on messaging platforms are compelling enterprises to adopt SMS firewalls for ensuring security.
Technological: Emergence of advanced filtering techniques like artificial intelligence and machine learning enables real-time detection of threats through natural language processing of SMS content. SMS firewall vendors are integrating these technologies for enhanced security.
Key Takeaways
The Global SMS Firewall Market Size is expected to witness high growth supported by rising mobile workforce, bring your own device trends and phishing threats. The global SMS firewall Market is estimated to be valued at US$ 2350.4 Mn in 2023 and is expected to exhibit a CAGR of 6.0% over the forecast period 2023 to 2030.
North America dominates currently due to stringent privacy regulations and early adoption of security solutions by enterprises in the region.
Key players operating in the SMS firewall market are EverZinc, S. Zinc, Numinor Chemical Industries Ltd. SMS firewall solutions help enterprises secure communication and prevent revenue loss from mobile phishing scams. Increased spending on network security post pandemic is anticipated to propel the SMS firewall demand over the forecast period.
*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it
