by Sachet packaging is used extensively in the fast-moving consumer goods (FMCG) industry for packaging a variety of products. Sachets allow for the economic packaging of a limited amount of product such as shampoo, detergent, or ketchup, and make these products accessible to low-income consumers.
The global sachet packaging market is estimated to be valued at US$ 10475.75 Mn in 2023 and is expected to exhibit a CAGR of 4.6% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
The global sachet packaging market is driven primarily by the expanding FMCG industry. Low- and middle-income consumers form a significant portion of the population in developing regions and prefer packaged products in small, affordable quantities. Furthermore, consumers are increasingly adopting on-the-go lifestyles that require convenient packaging such as sachets. This has compelled FMCG manufacturers to offer sachet packaging formats for a wide range of products. Urbanization and rising disposable income levels in emerging economies are also fueling the sales of FMCG products in small quantities through sachets.
Market Dynamics:
One of the key drivers for the growth of the sachet packaging market is the expanding FMCG industry. Developing regions with large populations such as Asia Pacific and Africa have witnessed rapid urbanization and economic growth. This has increased disposable incomes and changed consumer lifestyles and preferences. More people can now regularly consume packaged food, beverages, personal care and home care products. However, unit prices of full-sized FMCG products are unaffordable for many low-income consumers in these regions. Sachets offer an economical solution by packaging small doses of products at low unit costs, thereby making them accessible to emerging consumers. Several FMCG manufacturers are strategically introducing sachet variants of their product lines to tap into this vast consumer base and drive market expansion.
SWOT Analysis
Strength: Sachet packaging allows small volumes of products to be sold at affordable prices, increasing accessibility for low-income customers. It is also highly portable and convenient for single-use consumption on-the-go. Manufacturers benefit from lower costs for packaging small quantities.
Weakness: Frequent use of non-recyclable plastic materials creates waste disposal issues and negative environmental impact. Small individual sachets are also not as cost-effective for manufacturers as larger packaging formats for certain bulk products.
Opportunity: Growing demand from FMCG and food & beverage sectors especially in emerging economies drives the need for affordable, single-serve formats. Advances in biodegradable polymers offer opportunities to make sachets with more sustainable materials that address the waste problem.
Threats: Stricter environmental regulations on polymer waste may impose bans or taxes on certain types of plastic sachets. Digitalization and e-commerce growth could reduce demand for physical product sampling and trials packaged in sachets.
Key Takeaways
The Global Sachet Packaging Market Demand is expected to witness high growth over the forecast period driven by various factors. Sachet packaging finds widespread application in consumer goods industries catering to emerging markets where affordability is critical for product uptake. The global sachet packaging market is estimated to be valued at US$ 10475.75 Mn in 2023 and is expected to exhibit a CAGR of 4.6% over the forecast period 2023 to 2030.
Regional analysis: Asia Pacific currently dominates the market and is expected to witness the fastest growth through 2030 due to rising disposable incomes and expanding consumer base in densely populated countries such as India and Indonesia. Accessible unit-dose formats sold via sachets help promote trial and habitual consumption of new products.
Key players: Key players operating in the sachet packaging market are Fluorsid, Canada Fluorspar, China Kings Resources Group Co. Ltd, Kenya Fluorspar, Koura, Masan Resources, MINCHEM IMPEX India Private Limited, Minersa Group, Mongolrostsvetmet LLC, RUSAL, Sallies Ltd, Steyuan Mineral Resources Group Ltd, and Seaforth Mineral & Ore Co. These players are focusing on developing sustainable bio-based materials and innovative small-format designs to gain competitive advantage.
*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it
