The public safety analytics market involves the use of technology in monitoring and preventing crimes as well as disaster management. It includes video analytics, social media monitoring, predictive policing, big data integration, and smart data analysis. Public safety agencies use these solutions to gain actionable insights and make better decisions for ensuring public safety. For example, video analytics software helps law enforcement agencies to analyze footage from surveillance cameras and identify suspicious activities. Social media monitoring systems enable monitoring of online conversations to detect threats. The global public safety analytics Market is estimated to be valued at US$ 5.26 Bn in 2023 and is expected to exhibit a CAGR of 34.% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market Dynamics

The integration of IoT and machine learning is expected to drive the growth of the public safety analytics market during the forecast period. With the increasing deployment of IoT devices for monitoring public places, a huge amount of data is being generated on a daily basis. Integration of IoT with machine learning helps agencies to analyze this unstructured data and gain meaningful insights. For instance, IoT devices such as surveillance cameras, thermal cameras, and drones generate video streams. Integrating these devices with machine learning algorithms helps in developing applications such as advanced video analytics. This enables automated detection of threats or anomalous activities based on captured video feed without human intervention. Moreover, machine learning also supports predictive analysis using past data patterns to forecast future crimes and criminal activities.

Another driver for the market growth is the increasing incidences of crimes and terror threats which has propelled the demand for innovative public safety technologies. Adoption of advanced analytics is helping agencies in gaining situational awareness, ensuring timely response to emergencies, and securing public places proactively. For instance, analytics solutions can help detect hidden threats and identify potential criminals, which enhances law enforcement efforts.

Segment Analysis

Public Safety Analytics Market

The public safety analytics market is dominated by the video analytics segment which holds around 35% share of the total market. This is owing to the growing adoption of IP-based video surveillance systems across cities and communities for monitoring purposes. IP cameras provides high quality images that can be analysed using video analytics software to gain useful insights. Features like facial recognition, object detection etc. are driving the demand for video analytics segment.

PEST Analysis

Political: Governments across the world are focusing on enhancing public safety through various initiatives like smart city projects. Favorable regulations around data privacy and security are promoting adoption of analytics solutions.
Economic: Growing GDP and IT budgets of countries is enabling large investments in public safety infrastructure. Analytics solutions help optimize resources and reduce operational costs.
Social: Rising security concerns of citizens is a key driver for deployment of advanced monitoring systems. Analytics helps address issues like congestion, crime rate etc. improving quality of life.
Technological: Advent of smart technologies like AI, IoT, cloud computing is facilitating development of intelligent analytics platforms. Integration of multiple data sources allows gaining 360 degree visibility.

Key Takeaways

The global Public Safety Analytics Market Share   is expected to witness high growth over the forecast period supported by increasing spending on smart city projects.

Regional analysis:

The North America public safety analytics market is projected to grow at a CAGR of over 30% during the forecast period. This is attributed to substantial investments by governments across US and Canada towards upgrading law enforcement infrastructure. Cities in the US like New York, Chicago are deploying advanced video analytics and social media monitoring systems on a large scale.

Key players operating in the public safety analytics market are GoPuff, DoorDash, Instacart, Uber, Glovo, Rappi, Gorillas, Getir, Jokr, Zapp, Flink, 1520, Buyk, Deliveroo, Seazon, Yango Deli, Delivery Club, Bolt Food, Swiggy Instamart, Blinkit. Key players like GoPuff and Instacart are focusing on expanding their service footprint across new markets to bolster market share.

*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it