by The Next Generation Probiotics Market is estimated to be valued at US$ 186.93 Mn in 2023 and is expected to exhibit a CAGR of 11.% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market Overview:
Next generation probiotics are live microorganisms with supplemented functional components that provide distinctive health advantages beyond the basic probiotics. They are designed to survive the harsh gastrointestinal tract conditions and effectively colonize the gut. These probiotics are utilized to treat various health conditions like immune health, digestive health, cardiovascular health, weight management and others.
Market Dynamics:
Growing consumer awareness about preventive healthcare and focus on gut health is expected to drive the next generation probiotics market growth over the forecast period. According to a survey, around 65% of consumers are willing to pay a premium for products containing probiotics. Moreover, increasing focus of key players to develop innovative formulas with multifunctional probiotic strains is also anticipated to fuel the market growth. For instance, in 2019, Chr. Hansen launched an oat-based probiotic containing three Lactobacillus strains to promote digestive and immune health.
Segment Analysis
The next generation probiotics market can be segmented into bacterial strain, applications, form and end use. By bacterial strain, the market is dominated by Bifidobacterium which holds around 30% share of the market. The strain is preferred for its abilities to treat gastrointestinal conditions, boost immunity and production of B-group vitamins.
PEST Analysis
Political: The regulations around use of probiotics are getting stronger. For commercialization of next generation strains, clinical trials and safety studies are mandated by regulatory bodies which impacts product development cycles.
Economic: The high growth of the next generation probiotics market indicates rising health-conscious population willing to spend on preventive healthcare and healthy gut microbiome. Growing food and supplement industry also boosts demand.
Social: Changing lifestyles and busy schedules have weakened gastrointestinal health of many. This raises social awareness and demand for next generation probiotics having multipronged benefits like gut health, immunity, weight management etc.
Technological: Advancements in microbiome research have facilitated development of novel bacterial strains offering combination of benefits. Genome sequencing, cell culture technologies help discover new strains.
Key Takeaways
The global next generation probiotics market is expected to witness high growth, exhibiting CAGR of 11% over the forecast period, due to increasing awareness about gut and women’s health. The market size for 2023 is projected to be US$ 186.93 Mn.
Europe dominates currently due to robust probiotics consumption trends and favorable regulatory environment supporting new products. Asia Pacific is projected to be the fastest growing market owing to rising health expenditure, growing middle class and their shift towards preventive healthcare approaches.
Key players operating in the next generation probiotics market are Pendulum, Amsterdam Winclove Probiotics, Metabogen AB (Biogaia), Exeliom Biosciences, TargEDys, Chr. Hansen Holding A/S, YSOPIA Bioscience, A-Mansia Biotech, Next Gen Probiotics, Evolve Biosystems and DuPont de Nemours, Inc. These players are involved in new strain development through R&D, clinical validation and gearing up manufacturing infrastructure for global commercialization.
*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it
Money Singh is a seasoned content writer with over four years of experience in the market research sector. Her expertise spans various industries, including food and beverages, biotechnology, chemical and materials, defense and aerospace, consumer goods, etc.
