The automotive infotainment market remains a vital component of in-vehicle technology as it provides entertainment and connectivity features to drivers and passengers. Products associated with the market include audio video navigation systems, rear-seat entertainment devices, and other connected vehicle solutions. Advances in connectivity options like built-in wireless technologies and compatibility with smartphones have further increased demand.
The Global Automotive Infotainment Market is estimated to be valued at US$ 33.81 Billion in 2024 and is expected to exhibit a CAGR of 7.6% over the forecast period 2024 to 2031.
Key Takeaways
Key players operating in the Automotive Infotainment are Continental AG, Garmin Ltd., DENSO Corporation, Delphi Automotive LLP, Fujitsu Ten Limited, HARMAN International, Clarion, Pioneer Corporation, Panasonic Corporation, Visteon Corporation, Pacific Industrial Co., Ltd., Robert Bosch GmbH.
Automotive Infotainment Market Trends for advanced features and emphasis on safer and more efficient driving experiences will boost market revenues. Original equipment manufacturers are integrating higher-end infotainment systems to enhance comfort and convenience for passengers. The automotive infotainment market is also witnessing increased global expansion as manufacturers focus on emerging economies.
Market key players are continually investing in research and development of more advanced systems with improved connectivity and interface capabilities. Technologies like embedded telematics allow real-time updates and two-way communication between vehicles and smartphone apps. This delivers safety, navigation and diagnostics functions. Infotainment systems are also being offered with richer multimedia experiences through large touchscreens and premium audio configurations.
The Automotive Infotainment Market Size And Trends is the growing focus on connectivity and integration of advanced driver-assistance features. Next-generation systems will offer seamless smartphone mirroring and control of infotainment, climate control and other vehicle settings using voice commands. Over-the-air update capabilities ensure compatibility with new apps and enhance functionality after purchase. This helps sustain vehicle value and drives service revenues for auto companies.
Porter’s Analysis
Threat of new entrants: Large capital investments and economies of scale in manufacturing act as entry barriers.
Bargaining power of buyers: Buyers have more bargaining power due to varied product options from multiple automakers.
Bargaining power of suppliers: Suppliers have moderate bargaining power due presence of many component manufacturers.
Threat of new substitutes: Risk of new substitute technologies such as advanced driver assistance systems.
Competitive rivalry: Intense competition exists among automakers to offer advanced infotainment systems as a differentiating factor.
Geographical Regions
North America currently holds the largest share of the automotive infotainment market in terms of value, owing to high vehicle production and rising consumer demand for connected vehicles in the region.
Asia Pacific region is expected to grow at the fastest CAGR during the forecast period due to increasing sales of premium vehicles with latest infotainment technologies and rising disposable incomes in emerging economies of China and India.
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*Note:
1.Source: Coherent Market Insights, Public sources, Desk research
2.We have leveraged AI tools to mine information and compile it
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